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Nestlé Targets Brazil with New Arabica Variety Called Star 4
Daily Coffee News Staff | July 16, 2024
Multinational food giant Nestlé says it has developed a new high-yielding coffee variety called Star 4, while targeting the world’s largest coffee-producing market, Brazil.
In an announcement of the launch of Star 4 last week, the Swiss company said the cultivar has demonstrated relatively high production yields and overall resiliency to pests and disease.
The company went a step further to suggest that those factors represent a sustainability win for the green coffee sector as a whole, despite the proprietary nature of the development.
“The new variety is characterized by its larger bean size and coffee leaf rust resistance,” Jeroen Dijkman, head of Nestlé’s Institute of Agricultural Sciences, said in the press release. “Our field trials have demonstrated that, using similar inputs, the yields of Star 4 are substantially higher than the two most used Brazilian local varieties, which reduces its carbon footprint.”